(Effective July 2014)

Please be aware that if you use the Purps website, register in any fashion in connection with the website, or participate in a survey, contest, sweepstakes, or other promotion available on the website, you are agreeing to both the terms of this Privacy Policy and our Terms and Conditions set forth elsewhere on the website, the terms of which are incorporated by this reference, each as in effect from time to time. Please also be aware we reserve the right at our discretion to make changes to this Privacy Policy at any time, and all such changes shall be immediately applicable. Your continued use of our website following the posting of changes to this Privacy Policy will mean you accept those changes.

How We Use Personal Information

In general, we use personal information collected on the website to provide the products and services and otherwise process transactions on the website, to provide support for the products and services, to respond to user requests and inquiries, to maintain a record of our dealings with website users, to develop new products and services and to inform users about products or services we think will be of interest. For example, we use your information to process orders of products and subscriptions to the services, to communicate with you about your product purchases, your subscription(s) and/or use of the services or the website, to provide support in response to your inquiries, to send you promotional materials via e-mail and postal mail, to improve our products and services and to develop new products and services. We may also receive information from third parties with whom we have business relationships, and may combine this information with the other personal information we maintain about you (for example, we may receive updated information about you, such as an updated billing address, from the financial institution issuing your credit card in connection with billing for Purps products). If we do so, this Policy governs such information.

Sharing Personal Information

We do not sell, trade, or rent personal information to third parties without your prior consent except in the limited circumstances described in this Policy. We may share personal information with third-party vendors who assist us in performing internal functions necessary to operate our business. These functions may include, for example, analyzing traffic information or other data, providing marketing assistance to us, shipping or mailing items, processing credit card transactions, and fulfilling or delivering orders. In all cases we limit the information shared with our third-party vendors to that which is necessary to carry out those functions. We are not responsible for any additional information you provide to these parties, and we encourage you to become familiar with their practices before disclosing information directly to them. We also disclose personal information when we believe it is appropriate to comply with the law (e.g., a subpoena, warrant or court order) or with requests of law enforcement authorities, or other similar inquiries; to enforce or apply this Policy or our other policies or agreements; to initiate, render, bill and collect for amounts owed to us; to protect our or our customers' rights, property or safety; to protect our customers from fraudulent, abusive, or unlawful use of, our website; or if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of records without delay. In addition, information about our customers, including personally identifiable information, may be disclosed or transferred as part of any merger, acquisition, debt financing or sale of company assets, as well as in the event of an insolvency, bankruptcy or receivership in which personally identifiable information could be transferred to third parties as one of our business assets.

Other Websites

The website may contain links to other websites. Links from our website to other sites or content are provided for your convenience only, and we do not have control over the content or privacy and security practices and policies of such third parties or other sites. Any personal information you provide on linked pages is provided directly to that third party and is subject to that third party's privacy policy. We strongly recommend that you learn about their privacy and security practices and policies before providing them with personal information. Similarly, some third parties may place cookies in advertisements and in other locations on the website, and may place Web beacons on the website in conjunction with such cookies. Information collected by these third parties is subject to those third parties' policies governing use and disclosure of personal information.

Public Forums

We may offer chat rooms, blogs, message boards, bulletin boards, or similar public forums where you and other users of our website can communicate. The protections described in this Privacy Policy do not apply when you provide information (including personal information) in connection with your use of these public forums. We may use personally identifiable and non-personally identifiable information about you to identify you with a posting in a public forum. Any information you share in a public forum is public information and may be seen or collected by anyone, including third parties that do not adhere to our Privacy Policy. We are not responsible for events or consequences arising from the distribution of any information you choose to publicly post or share through our website.

Cookies and Web Beacons

We automatically receive and store certain types of non-personally identifiable information whenever you interact with us. For example, like many websites, we use "cookies" and "web beacons" (also called “clear gifs” or “pixel tags”) to obtain certain types of information when your web browser accesses our website. "Cookies" are small files that we transfer to your computer's hard drive or your web browser memory to enable our systems to recognize your browser and to provide convenience and other features to you. "Web beacons" are tiny graphics with a unique identifier, similar in function to cookies, and may be used to track the online movements of users, when an email has been opened, and to provide other information.

If you are concerned about the storage and use of cookies, you may be able to direct your internet browser to notify you and seek approval whenever a cookie is being sent to your web browser or hard drive. You may also delete a cookie manually from your hard drive through your internet browser or other programs. Please note, however, that some parts of our website may not function properly or be available to you if you refuse to accept a cookie or choose to disable the acceptance of cookies.

Children

The features, programs, promotions and other aspects of our website requiring the submission of personally identifiable information are not intended for children. We do not knowingly collect personally identifiable information from children under the age of 13. If you are a parent or guardian of a child under the age of 13 and believe he or she has disclosed personally identifiable information to us please contact us. A parent or guardian of a child under the age of 13 may review and request deletion of such child's personally identifiable information as well as prohibit the use thereof.

Security

We use reasonable security measures in an effort to prevent loss, misuse and alteration of information while it is under our control. We cannot guarantee the protection of information against interception, misappropriation, misuse or alteration, nor can we promise that your information may be not be disclosed or accessed by accidental circumstances or by the unauthorized acts of others. Furthermore, we have no control over the security of other sites you might visit, interact with or do business with.

Contact Us & Opt-Out Information

You may Contact Us if: (1) you have questions or comments about our Privacy Policy; (2) wish to make corrections to any information you have provided; (3) want to opt-out from receiving future correspondence, including emails, from us; or (4) wish to withdraw your consent to sharing your personally identifiable information with others.

We will respond to your request and, if applicable and appropriate, make the requested change in our active databases as soon as reasonably practicable. Please note that we may not be able to fulfill certain requests while allowing you access to certain benefits and features of our website.

Your Comments

We welcome your feedback. If you have any comments or concerns about this Privacy Policy or would like to contact us for any reason, you may reach us on our Contact Us link.